fitzroy

Digital campaign

Challenge: Develop a relevant viral that highlights the Hyundai Veloster’s unique 3 doors.

Insight: Sometimes it’s better to get out on the safe side.

Idea: To create a viral you need to do something daring. 

Result: The viral was viewed by more than 5 million people. And was taken offline after 4 days. A “BANNED” commercial that was really and truly banned.