logo-mini

Introduction new banking

Integrated campaign - Knab

Challenge

Build on further awareness and consideration, and boost client growth.

Insight

Our target audience gives their all to get the best out of life. And when you give your all, you want a bank that’s there to support you at all times.

Idea

A commercial to highlight the hectic lives of our target audience. In the film Knab is represented by useful tools and propositions that genuinely work in your favour.

Result

From 2,500 to 41,000 clients within 1 year.


Back to Knab