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More than 500.000 views

Real life projection - Bacardi Dragonberry

Challenge

A spectacular Bacardi Dragonberry introduction.

Idea

Project a giant dragon on one of Rotterdam’s landmarks. After it dramatically ‘destroys’ the building, project photos of the unsuspecting audience.

Result

More than 500.000 views and a dramatic amount of blog coverage.

“Real time photos were then added to the mix and sent directly to a projector”
(Life is only a game)


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