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Apartment & wardrobe

Awareness campaign through Airbnb

Challenge

Create awareness for Scotch & Soda worldwide.

Insight

We used a fictional story to create a brand experience that consumers can live in.

Idea

We teamed up with Airbnb to create a flat that people can rent for the weekend… wardrobe included.

Result

Lsnglobal.com: “A very nice twist on Faction Marketing”


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