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Posted on 150 blogs

Integrated campaign - Reddy

Challenge

Create relevant blog content for the reddy brand.

Idea

Because sunflower oil is not really relevant to bloggers, we developed a mobile app that enables users to directly source all of their farm fresh ingredients.

Result

By adapting the reddy logo, we were able to develop a distinctive identity that has been commended by multiple blogs.

“The app has been endorsed by at least 50 blogs in the Netherlands and Belgium.”
(Media)


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