NU.nl:
NON-STOP-NU
NU.nl:
NON-STOP-NU
Challenge: Develop a campaign that can lift the NU.nl brand to a higher level in an inspiring and meaningful way.
Insight: In terms of media, there's always something going on. There's always something new to see or do. There's always something new to read, see, hear, feel, buy or to play.
Idea: NU.nl is the non-stop supplier of instant everything. We developed a crossmedial campaign called 'NON-STOP-NU' to put their personalised smartphone app in the spotlights. We also incorporated all the other types of content, features and deals that NU.nl offers, perfectly reflecting their diverse portfolio.
Selected Works
NU.nl: NON-STOP-NUBrand campaign
Scotch & Soda: the Ralston DropBrand campaign
Voort: Work your loveBrand campaign
Grolsch: FC TwenteBrand campaign
Pepsi Max: Taste ChallengeBrand campaign
Doritos: Collisions Livestream battleBrand campaign
Quaker: Breakfast checkerBrand campaign
M&M's: CrunchycoinsBrand campaign
Kornuit: Made of MomentsBrand campaign
Oikocredit: AshaBrand campaign
Grolsch: Proef KarakterBrand campaign
Fitzroy: Scandal CandlesBrand campaign
Kornuit: Packaging DesignBrand campaign
Fitzroy: The sustainable navy rumProduct & Digital campaign
Doritos: VR BattleDigital Campaign
M&M: Share-A-ThonDigital Campaign
Hyundai: The drive-in closetOutdoor & Digital Campaign
BPD: Power of ContentDigital Campaign
A.Vogel: HelpsTV Campaign
Knab: You wouldn't expect this of a bankTV Campaign
FD: Not for everyoneOutdoor & Crossmedia
Zilveren Kruis: ZorgverkennerTV Campaign
Diamant: Haute FrituurTV Campaign
Zilveren Kruis: Beter naar de dokterTV Campaign
Negin Mirsalehi: Introduction GisouPackaging
Quaker: Breakfast bookDigital Campaign
Teva: Sick of the gameDigital Campaign
Kornuit: CrowdcamDigital Campaign
Scotch & Soda: AirbnbCrossmedia & Digital Campaign
Park Broekhuizen: Brand identityBrand Identity & Digital Campaign
LustieProduct
Grolsch: Made with real lemon juiceDigital campaign & outdoor
Doritos: Play boldCrossmedial campaign
Reddy: Mobile appMobile app & digital campaign
KNAB: The figuresCrossmedial campaign
Oikocredit: Made in MalawiCrossmedial campaign
Lenovo: Introduction Yoga TabletDigital campaign
Knab: we work in your favourCrossmedial campaign
Doritos: Street raceCrossmedial campaign
Hyundai Veloster: The viralDigital campaign
Doritos: Jacked driving schoolCrossmedial campaign
Bacardi: Talk to the handDigital & retail campaign
Hero: So why add anything?Digital campaign