Header-Slooow

Slooow: 
Brand Name & Identity

Slooow: Brand Name & Identity

Challenge: Bakery Pandriks - one of the most innovative bakeries of Europe - asked us to contribute to a new bread concept, a new name and a new identity.

Insight: This new bread goes through a longer baking process than all other breads that are offered in grocery stores.

Idea: We developed the name ‘Slooow’. A name that demonstrates that this is a different sort of bread; with a better taste and a better structure due to the longer time it has been given to rise. The packaging has been developed in collaboration with Emmy van Gool.

Slooow_Content_1170x1318

Selected Works

NU.nl: NON-STOP-NUBrand campaign

Zilveren Kruis: SittingBrand campaign

Voort: Work your loveBrand campaign

Grolsch: FC TwenteBrand campaign

M&M's: CrunchycoinsBrand campaign

Kornuit: Made of MomentsBrand campaign

Oikocredit: AshaBrand campaign

Grolsch: Proef KarakterBrand campaign

Fitzroy: Scandal CandlesBrand campaign

Kornuit: PackagingBrand campaign

Fitzroy: The sustainable navy rumProduct & Digital campaign

Doritos: VR BattleDigital Campaign

M&M: Share-A-ThonDigital Campaign

Hyundai: The drive-in closetOutdoor & Digital Campaign

BPD: Power of ContentDigital Campaign

A.Vogel: HelpsTV Campaign

FD: Not for everyoneOutdoor & Crossmedia

Quaker: Breakfast bookDigital Campaign

Smoovall: packagingBrand campaign

Teva: Sick of the gameDigital Campaign

Kornuit: CrowdcamDigital Campaign

Scotch & Soda: AirbnbCrossmedia & Digital Campaign

Park Broekhuizen: Brand identityBrand Identity & Digital Campaign

LustieProduct

Grolsch: Made with real lemon juiceDigital campaign & outdoor

Doritos: Play boldCrossmedial campaign

Reddy: Mobile appMobile app & digital campaign

KNAB: The figuresCrossmedial campaign

Oikocredit: Made in MalawiCrossmedial campaign

Knab: we work in your favourCrossmedial campaign

Doritos: Street raceCrossmedial campaign

Hyundai Veloster: The viralDigital campaign

Doritos: Jacked driving schoolCrossmedial campaign

Bacardi: Talk to the handDigital & retail campaign

Hero: So why add anything?Digital campaign