Last Thursday evening was a great night for Fitzroy and our clients. That night, we topped the list of awarded agencies at the SAN Awards.

Every year, Dutch advertisers and their agencies submit their best marcom campaigns to the SAN, which will be judged by a jury consisting of experienced marketing- and communication professionals. All SAN jury members have at least 5 years of professional experience. The total jury consists of 220 members. 

This year we ranked among the top 3 agencies with 7 nominations. We entered the venue a bit nervous, after all you never know how marketers judged the case presentations. 

We were nominated for the following categories:

Actualiteiten
‘Haarlem, you can’t ban this ad’ - La Vie
‘Qatar rouwband’ - Cordaid

Durables
‘Change the world sleeping’ - Yumeko

Fast Moving
'Naïf, yes we are’ - 'Naïf

Non-for-profit / Overheid
‘Qatar rouwband’ - Cordaid

Smart Idea
‘Haarlem, you can’t ban this ad’ - La Vie

Vrije tijd
‘Streetwise: de regels van de straat’ - ANWB

In the end, we took home 4 awards. Two awards were for the French vegan bacon La Vie and for Naïf we won the award for the second year in a row. Additionally, we were the sole recipient of an award in the Durables category for our work with Yumeko. All 4 awards were granted to impact-driven companies.

We are incredibly proud of our amazing team and grateful to our clients who continuously trust us to create exceptional and impactful work. Here's to even more outstanding achievements in the future.